David Kester, Richard Seymour, Susan Osbourne C.B.E. and Professor Eddie Obeng led a higly challenging and dynamic session for leading Civil Servants. The session sponsored and organised by Phil Rycroft of BIS (Department for Business Innovation and Skills) showcased Design-led Innovation using the "Design Bugs Out!" demonstration project which significantly impacted the infection rates of MRSA and C. Difficile in a target hospital. Eddie used the R.A.B.B.I.T. model to set the context and explained how the four types of innovation Sparq - (Push vs Pull, Human vs Technology - are best executed). David established the role of the Design Council in enabling the process and providing safe spaces for Open Innovation, Richard explained how design could help in process innovation and Susan provided a 20:20 vision from the user's perspective.
The country's top 200 civil servants participated actively making the session releveant, practical and useful. David Lomas made it memorable by creating a 'Book' of concepts as a follow-up memory jogger.
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